4X growth in inbound
patient inquiries
Challenge
The client, a fast-growing healthcare company, was operating with an outdated marketing playbook. Despite having a strong service model, they were unable to scale beyond their core market due to:
-
Ineffective digital presence
-
Fragmented brand messaging
-
Low market visibility in new regions
Their growth ambition was high, but their strategy didn’t match the pace.
Our Approach
Exmatters partnered with the leadership team to rewire their marketing engine for scale:
-
Audit & Assessment: Evaluated current brand perception, marketing ROI, and local market readiness.
-
Strategic Redesign: Developed a refreshed brand positioning tailored for multi-city appeal.
-
Marketing Modernization: Built an integrated digital strategy including content, communication, and regional campaigns.
-
Scalable Toolkit: Created plug-and-play marketing assets for faster rollout across new locations.
Impact
-
3 new centers launched successfully within 18 months
-
70% increase in patient inquiries through digital channels
-
Consistent brand experience across all touchpoints
-
Marketing transformed from a support function to a growth driver
CASE STUDY
A healthcare company struggling to scale with outdated marketing strategy. Exmatters redefined their complete approach, leading to rapid expansion in multi-cities.